Pen Ads from World War I

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Even after more than 100 years since the start of World War I, It is still one of the most savage wars the world has ever known. It left nearly 2% of the world’s population dead: 23 million. There is a good reason those who fought it were called the Lost Generation

Yet, there’s no reason wholesale slaughter shouldn’t prevent the tide of marketing.

Parker had a particularly fascinating line of pens aimed directly at servicemen in the trenches. These pre-Duofold pens were considered “sealed” and leak proof. Best of all, you no longer needed fragile glass bottles of ink, which would not withstand the rigours of combat.

Parker sold special ink tablets. These dried tablets could be dropped in a cup of water or any other small container for a nearly instant supply of ink to fill a pen and write your family or sweetheart back home.

These ads come from around 1917, when the United States officially entered the war, which ended Nov. 11, 1918.


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